Services › Meta, TikTok & Pinterest media buying
Meta, TikTok & Pinterest media buying

Meta campaigns optimised for your appointments, not clicks.

We build, test and manage your Facebook, Instagram, TikTok and Pinterest campaigns every week, up to the number that really matters to you: appointments, quotes or sales.

Reply within 30 minutesNo commitmentZero outsourcing
CutWinner · budget +40%
A · Conversation €9.40 / appt
B · Before / after €3.83 / appt
Test runningWhat works gets the budget.
🎁 Free at the first meeting

Market study + audit of your ads

Before talking budget, we analyse your market, your competitors and your current campaigns. You leave with a plan, even if we don’t work together.

  • Your market and customers
  • Your competitors’ active ads
  • Your ad account
  • Costed recommendations

A service we usually charge for · free at the first meeting

The problem

Why your ads don’t bring in enough

💸You’re paying for clicks, not customersCampaigns optimised for cost per click bring in traffic that doesn’t buy.
📉Your ads run out of steam in two weeksOne creative, one audience: results drop and nobody knows why.
🤷Nobody knows what worksNo reliable conversion tracking: ads get cut at random and kept on gut feeling.
Our method

4 steps, every week

Free study and auditMarket, competitors and ad account analysed at the first meeting, conversion tracking set up before spending a cent.
Angles and visualsSeveral different messages, designed for your customer, not one pretty visual.
Weekly testsAds run in parallel: what works gets the budget, the rest is cut.
Report and reviewEvery week: the numbers, the decisions made and the next steps.
Results

What it looks like for our clients

PF
Papiers FrançaisLegalTech
9 €3,83 €
cost per lead · 200 leads per day
GK
Golden Keys GlobalLuxury real estate
890 €127 €
per qualified investor · ROAS ×4.2
Co
CompanéoB2B leads
−47 %
cost per lead · +38% quotes
The service

What you get, in practice

Perseus Agency’s Meta, TikTok & Pinterest media buying is the full management of your ad campaigns on Facebook, Instagram, TikTok and Pinterest: strategy, weekly creative tests and conversion tracking, run by Khelil, co-founder, with no outsourcing. The goal is an appointment, a quote or a sale, not a click. A market study and an audit of your ads are free at the first meeting.

What’s included

  • Strategy, audiences and campaign structure
  • Weekly creative testing
  • Conversion tracking set up and verified
  • Weekly report and check-in with the team
  • Daily budget optimization

Add if needed

Khelil Kechida, co-founder of Perseus Agency
Khelil runs your campaignsHead of Media Buying · co-founder

He reads your numbers every day, scales what works and cuts what doesn’t.

Three platforms

One method, Meta, TikTok and Pinterest

Same standards on all three: conversion tracking, weekly creative tests, budget on what pays off.

  • Facebook, Instagram and Messenger
  • Ads to forms, messages or your site
  • Audiences, retargeting and exclusions
  • Meta Pixel and Conversions API verified
Questions

The questions we get asked

What ad budget do I need?

It depends on your market and what a customer is worth. We’ll tell you honestly on the call whether Meta is profitable for you, before you sign anything.

How long before the first results?

The first tests go live as soon as the visuals are approved. We judge on several weeks of data, never on three days.

Do I keep ownership of my ad account?

Yes: the campaigns run on your account. If we stop working together, everything stays with you.

Do you also run TikTok and Pinterest Ads?

Yes: same method as on Meta, with native creatives for each platform (TikTok videos, Pinterest Pins) and verified conversion tracking.

What’s in the free study and audit?

An analysis of your market, your competitors’ active ads and your ad account, with costed recommendations. It’s a service we usually charge for, free at the first meeting.

Is there a commitment?

No, there’s no commitment. We’d rather keep you through results.

Who actually handles my campaigns?

Khelil, co-founder and Head of Media Buying. Zero outsourcing.

What if we looked at your numbers?

30 minutes with a co-founder: we tell you what we would change, even if you don’t work with us.

Talk to a co-founder
Contact

Let’s talk about your project.

Book 30 minutes with a co-founder. We prepare the call by looking at your ads and your website beforehand.

Lorenzo or KhelilCo-founders · not a salesperson
  • 1
    We look at your numbersAds, website, lead tracking: what works and what costs too much.
  • 2
    We tell you what we’d changeConcrete actions, even if you don’t work with us.
  • 3
    Quote within 48hIf we move forward together, you get a clear proposal.
30-minute video callNo commitmentZero outsourcing
Prefer to write?
Live calendar · Calendly30-min video call · email confirmation
Talk to a co-founder